Job Title: Digital Product Manager
Location – Toronto, Canada
Contract
Job Profile Summary: Leads the strategic vision and roadmap for external websites and related tools, demonstrating a deep understanding of AEM.
Core Responsibilities:
1. Product Strategy & Roadmap Leadership
Define and own the strategic vision and multi-year roadmap for the Americas external websites (Canada public/secure, Mexico public/secure, South America, US Offshore) and associated digital tools.
Translate business goals and client needs into actionable product strategies, features, and enhancements.
Collaborate with global and local Product Managers to align roadmaps, share capabilities, and unlock synergies across
markets. Lead prioritization, backlog management, and ongoing business planning for the Americas websites and client digital
experience.
2. Digital Product Development & Delivery
Drive end-to-end.product management, including requirements gathering, feature documentation, acceptance criteria, and implementation planning.
Work in Agile with Delivery Teams to plan, build, test, and deploy digital capabilities; actively leverage Jira and Confluence.
Ensure timely resolution of production and implementation issues; lead or support escalation paths to maintain delivery momentum.
Coach digital product delivery teams on best practices, execution excellence, and continuous improvement.
3. Cross-Functional Collaboration & Stakeholder Partnership
Engage Sales, Marketing, Operations, Portfolio Review Department, Finance, Legal/Compliance, and IT to define requirements, constraints, and measures of success.
Partner with Marketing Technology (MarTech) to integrate and evolve the digital ecosystem, including search, analytics, personalization, and marketing tools.
Maintain clear communication with stakeholders through the full product lifecycle, including updates, messaging, and client outreach.
4. User Experience, Analytics & Insights
Develop a deep understanding of both external clients and internal users to inform product decisions.
Leverage qualitative and quantitative methods to evaluate website and tool performance, identifying opportunities to improve client experiences.
Analyze data from website usage, tools, and stakeholder feedback to drive continuous optimization.
Monitor competitor websites, client experience innovations, and emerging technology trends; translate insights into strategic recommendations.
5. Compliance, Accessibility & Technical Governance
Ensure all Americas websites comply with regulatory, legal, and privacy requirements, including investment regulations and OneTrust privacy standards.
Oversee adherence to accessibility requirements (AODA) and technical best practices that support SEO, usability, and site performance.
Collaborate with partners to maintain governance across the web ecosystem, ensuring technical hygiene, risk controls, and ongoing compliance.
Qualifications:
Undergraduate degree or an equivalent combination of training and experience required.
Minimum 5 years of related work experience, including at least 3 years in digital product management.
Demonstrated experience managing enterprise websites and digital tools; AEM expertise strongly preferred.
Proven success operating in Agile environments.
Strong analytical, communication, and stakeholder management skills.